Day: December 18, 2025

I used to think blog outlines were about gut feel and experience. You’d brainstorm some sections, maybe check a couple competitors, and start writing. But after years of analyzing what actually ranks and what doesn’t, I’ve learned that the best outlines aren’t guessed. They’re engineered from real SERP data. The difference between a content piece…

After years of working on client sites and building out content strategies at Proworks SEO, I’ve learned that keyword clustering is one of those things that sounds simple in theory but gets messy fast in practice. Everyone talks about it, but few people have a repeatable system that actually works. The problem with most keyword…