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Category: SEO


  • E-commerce SEO Transformation: How Proworks SEO Solutions Doubled Traffic for The Hospital Warehouse

    The Hospital Warehouse, a specialized e-commerce platform serving the healthcare industry, approached Proworks SEO Solutions with significant challenges impacting their online visibility and organic search performance. Through a comprehensive 4-month SEO strategy implementation, we achieved remarkable results including a 100% increase in overall traffic and up to 700% growth in targeted keyword performance while still…

  • Beyond Rankings: Measuring True SEO ROI for Your Kenyan Business

    In the dynamic digital landscape of Kenya, many businesses are investing in Search Engine Optimization (SEO) with the hope of climbing Google’s rankings. While seeing your website at the top of search results for a key term like “best mitumba bales Nairobi” or “affordable solar panels Kenya” can certainly bring a thrill, true SEO success…

  • Beyond Page Views: How Kenyan Businesses Can Master GA4 for Deeper Customer Insights & SEO Growth

    In Kenya’s growing digital market, understanding your customers requires more than simply counting website visitors. As of 2025, internet access has reached over 48 percent of the population, with more than 20 million active mobile connections. This increasing online activity means businesses are interacting with more diverse and complex customer journeys. To remain competitive, it…

  • Performing Technical SEO in Kenya

    Technical SEO is the backbone of any successful website, and for Kenyan businesses looking to dominate search rankings in 2025, it’s non-negotiable. With over 40% of Kenyans online and mobile usage skyrocketing, a technically sound website ensures Google loves you and your audience finds you. As a pro SEO expert in Kenya, I’ve seen firsthand…

  • How to Leverage Social Media for SEO Success in Kenya

    Social media and SEO might seem like distant cousins, but as Kenyans continue to embrace websites and Tiktok, they’re best friends working hand in hand to skyrocket your online presence. With over 20 million Kenyans active on social platforms like X, WhatsApp, Instagram, and TikTok in 2025, leveraging these channels can supercharge your SEO efforts…

  • Boost Your Kenyan Website’s Speed: The Best CDNs for Local Success

    If you’ve ever clicked on a website and waited more than three seconds for it to load, you probably moved on to something else. Your Kenyan website visitors are no different. In today’s world of reduced patience and concentration, speed isn’t just nice to have; it’s essential for keeping visitors engaged and converting them into…

  • Why Page Speed Matters for SEO; And How to Make Your Website Faster

    Page speed is a major determining factor for a website’s SEO success. Slow pages lead to high bounce rates, lost customers, and poor user experience. But achieving a fast-loading website isn’t always about choosing the best servers and calling it a day. The photos you use, custom code you’ve implemented, and other aesthetic elements all…

  • SEO Audit Checklist: 25 Things to Check on Your Website

    Is your Kenyan business website struggling to appear on Google’s first page? You’re not alone. Many business owners in Kenya invest in beautiful websites but miss crucial SEO elements that could dramatically boost their online visibility. At ProWorks SEO Solutions, we’ve audited lots of Kenyan business websites, and we consistently see the same issues holding…

  • Get Your Free SEO Audit : Unlock Your Website’s Hidden Potential

    Are you struggling to get your website noticed in Kenya’s growing digital niche? Is your business website buried on page 2 (or worse) of Google search results? You’re not alone. Most Kenyan businesses are missing out on valuable organic traffic because of hidden SEO issues that are silently sabotaging their online success. That’s where a…

  • Google’s Mass Deindexing: What’s Really Happening and How to Recover

    At the end of May, towards the first weeks of June 2025, Google has deindexed a massive number of webpages across the internet. One of the sites I am working on has also been hit with this widespread issue. Let’s talk about what’s really happening behind the scenes. What is Happening? Several individuals have enquired…